Best use of Mobile

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BIMA Awards 2007 - Best use of Mobile

Criteria - This award recognises the most outstanding example of interactivity and innovation using mobile technology. Judges rewarded work that was specifically designed for a mobile user experience, rather than simply delievered through the technology.

Bima award winner: The Legend (click to enlarge)

Winner - The Legend

Project: The Legend
Agency: BBH
Client: Perfetti Van Melle - Air Action Vigorsol (chewing gum)

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Shortlisted

(click on the above entries to view a web link where available)