Events

Andrew Crysell from Ramp Industry, who have carried out extensive research and insight for the likes of Channel 4, The Guardian, River Island and Sony PlayStation, explores the significance of word-of-mouth, brand advocacy and the role played by content.

---

Andrew Crysell biog

From a background in journalism, PR and digital media, Andy started Ramp Industry in 2003, specialising in research, strategy, content and awareness.  With innovation and authenticity as watchwords, Ramp have produced groundbreaking work that understands and harnesses changing audience behaviour for brands like Sony PlayStation, Channel 4, The Guardian, Topshop/Topman, Ikea, River Island and Twentieth Century Fox.

---

BIMA Breakfast Bites - The Three Series
Series 1 :: Things to sink your teeth into for 2008
There are two more Bites in this series of three:

Bite 2:  2nd April 2008 Guest Speaker Stephanie Matthews from Channel 4 on their extensive research on UK Tribes

Bite 3: 15th April 2008 Guest Speaker Ted Hunt, Digital Manager from the famous innocent drinks brand.  He will talk about how innocent have put their realtime research and insights into practice. 

---

BIMA Breakfast Bites is an education series from BIMA.  These are intimate gatherings that will showcase industry specialists speaking on the most prevalent issues of the day.  Bites will run every four to six weeks and will be a place to begin your thinking on a topic, facilitate easy networking and launch you into your day with some new ideas and insights.