Inspiring Future Talent
Companies realise ever more clearly that, in order to attract talented young people into the digital media industry, they need to reach them and inspire them – not only before career choices are made but actually before degree courses are chosen.
Because of this, BIMA is pioneering an innovative approach to bridging the gap between schools and the digital media industry. The the key focus of this fresh, and also essential, initiative is The BIMA Schools Digital Challenge, an annual competition and award in partnership with key industry organisations.
For further information about BIMA’s education initiatives, please contact:
- Mirage Islam, Chair of Education Committee, BIMA – 07957163094
- Janice Cable, BIMA Executive Adviser – JaniceCable@bima.co.uk
Objectives
BIMA want to ensure that emerging and exciting talent have an interface to the industry that will not only increase career opportunities.The Competition: The BIMA Schools Digital Challenge
- The competition will be held annually and is open to students at secondary schools and academies
- Schools will be given the opportunity to present entries prepared by groups of students in response to a specific creative brief
- Entries will be concept driven. Designs can be provided as artwork prepared on computer or they can have a more advanced approach using interactive technology
- Groups will also be asked to prepare a video diary or a blog of the process they followed from first thoughts to completion
Entries will be judged by a panel of industry experts - An awards event will be held in London to present the awards. Entries will be displayed at the event and senior figures invited from industry, academia and government
- Prizes will be awarded to the winning schools
- It is also envisaged that individual prizes will be awarded.
More information
For more information download the overview PDF.
