Zone

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BIMA Member Logo: Zone

Address:

183 Eversholt Street
London
NW1 1BU
United Kingdom

Switchboard:

+44 (0)20 7267 4774

Company Overview:

We’ve been working in digital media since 1999 and the reason for our longevity hasn’t changed – we build specialist teams that combine creatives, designers, writers and editors with passion, experience and expertise in the relevant sector, technology or platform.

These people will then continue to maintain, build and develop your brand presence and content across digital channels. This is how we get great content – stuff that gets listened to, shared and remembered – to the right people and places, in the most effective way possible.

Managing big brands and their content across lots of digital channels requires genuine collaboration and plenty of communication – we work closely with all our clients to plan their digital strategy and decide what they want to achieve. This is why we’re trusted to look after some of the world’s biggest brands – such as Coca-Cola, BT, National Trust, Unicef, The Economist and Tesco.

In the past we’ve created everything from magazines to TV, video to websites, and social media to games. In future, we will doubtless create for platforms that haven’t even been dreamt up yet. Take a look at our case studies or watch the video to see what we’ve done.


Our Approach

Before we create anything, we help define your brand in a digital world. What’s its point of view? What’s its purpose? What role should, or could, it play in people’s lives?

A big part of this is audience insight – focusing on user experience, research into customer behaviour, and a deep understanding of how and why people use digital products.

Getting this right helps us to decide what you should (and shouldn’t!) do digitally – now and in the future. It allows us to create a digital brand, voice and products with purpose, direction and vision – but also limits. It helps to define everything we create for you: the channels and platforms we participate on, the things we make and do, the conversations we have.

We call this ‘living and breathing brands’.

Brands that can grow and develop, have conversations and continually engage with audiences – as well as innovate wherever possible. Brands with experienced teams behind them, who are passionate about creating content-rich, always-on communications that offer genuine participation and relevant rewards.

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