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BIMA Member News: Conchango appoints design guru Matt Bagwell as creative director

Conchango appoints design guru Matt Bagwell as creative director

Conchango, the business, technology and interactive media expert, has announced the appointment of Matt Bagwell as creative director. Matt’s role will be to position the company as a leader in interactive design as well as technology. Matt’s prolific design career has seen him deliver projects for Ford worldwide, Boots and Mazda.

Matt Bagwell says, “Our clients want to feel inspired by design as well as confident that their websites will be reliable and technically sound. Traditionally, Interactive Media has consulted with Sales and IT management, however we are increasingly dealing with marketing, brand and communications professionals. These people need to be convinced by design and brand strategy. With my experience in this field and the ability of the technical team to create anything my design team dream up, Conchango continues to grow as a force to be reckoned with.”

Mike Altendrof, CEO of Conchango, comments: “We have an unrivalled reputation for technical excellence and user experience in interactive media and now we want to be known for delivering the most impactful brand designs too. We’re confident that Matt is the man to help us conquer this market.”

Before his move to Conchango, Matt was responsible for creating the London 2012 bid site. Part of the Olympic bid process included gathering tangible online support, Matt designed the online voting site which captured over one million votes – all of which were submitted as part of London’s successful Olympic bid.

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