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BIMA 2008 Awards Committee Announced

The BIMA Awards Committee for 2008 consists of the following.

Clare McDonald
Committee Chair
Creative Director, Interactive Media Agency, Bskyb

Having started life as a print designer of unwearable computeraided fashion, Clare realised that her passion for the pixel needed to be directed into a relevant world. No one ever was going to wear her LCD coats!!! While studying at the RCA Clare worked on the very first RCA CDRom for the end of year show and helped push forward the concept of digital design and its marketing potential within the fashion department and beyond. This left Clare with both a huge passion for collecting shoes, wearing odd outfits, dodgy CDRoms and also a desire to help people achieve their ambitions. It also allowed her to truly develop her cross platform approach to the design process and solution building. She also fell in love with “the web”. Over the next 15 years a series of interesting positions in the UK and the US in fashion, interactive and entrepreneurial businesses landed Clare finally as Creative Director of the Interactive Media Design Agency in Bskyb.

Responsible for the creative direction of interactive properties, Clare helps build visual strategies and creative solutions with her award winning team to develop online, mobile, interactive tv, blue sky thinking and brand solutions for Bskyb. This is a highly directional and strategic position, that is forging a new creative force within Bskyb and the European entertainment market. Utilising earlier experience with early online video and projects for the likes of Microsoft, Office Shoes, IT Network, Open TV and the likes Clare and her team are truly pioneering online entertainment design. The future is looking incredibly interesting for Sky and a future that marries Clare’s cross media approach, mixed with a bit of pizzazz will have great results.

Paul Walsh
Chair, BIMA
CEO, Segala

Paul has been Chair BIMA since 2006, after serving the previous year as a member of the Executive.Paul is the Founder and CEO of Segala, an expert in content classification and Web based standards compliance certification.Prior to Segala, Paul was an executive at Eqos, a pioneer in the development of Web technologies for the B2B retail industry.

Paul was one of the first to join AOL as a small startup in the mid 90’s. He was a key member of the team developing AOL’s UK presence and assisted with the launch of other AOL European territories. Paul has international experience within the Telecommunications Industry and has consulted for companies such as Vodafone, O2, Orange, CMG and ADC Metrica.


Matthew Bagwell
Creative Director
Conchango

Matthew Bagwell is Conchango’s Creative Director and founder of creative agency, SignalOrange. Matthew has been called digital evangelist, offering insight into how people want to interact with organisations through multiple channels. He is capable of bridging the gap between inventing experiences made possible by web 2.0 phenomena and delivering them in reality.

Janice Cable
Principal Administrator
BIMA

When she joined BIMA, Janice brought with her the experience of a lifetime working with trade associations, mainly in the music industry where she considered herself extremely privileged to be able to work with some of the most influential industry doyens and talented composers, artists and broadcasters in the UK. She has considerable experience in arranging and coordinating exhibitions, seminars and conferences, both in the UK and abroad, and was responsible for organising industry social events, both lunches and black tie. Her previous involvement has been extremely valuable for the administration of the BIMA Awards as, amongst many other tasks, she prepared and managed the selection of the UK entry for the Eurovision Song Contest. She hasn’t done this for ten years which, incidentally, was the last time the UK won!

Dr. Scott Gallacher
Director of Online & Partner Marketing, BskyB

Scott is responsible for Sky’s online sales & marketing across their full product portfolio including digital TV, Broadband, Telephony, HD, Mobile TV & Sky +. Sky, according to Nielsen, are the largest online spender in the UK underlining a commitment to digital, with their pioneering work in Behavioural Targeting winning the 2007 award for best use of research in media.

Previous to BSkyB, Scott worked at OgilvyOne as Client Services Director for the American Express International Online account covering 38 countries. Prior to this he served as a Vice President for Digitas. Scott holds a PhD in Multimedia innovation & social learning from Edinburgh, M.Sc. in Human Computer Interaction from Heriot Watt and a BCom in Business Studies from Edinburgh.

Chris Clarke
Executive Creative Director and President, Digitas London

Chris has been at the forefront of the digital industry since the late 90s. In 2000 as a UK founder of pioneering digital agency Abel & Baker, Chris brought a new level of creative excellence to the nascent digital industry and won a number of awards including Campaign Direct, Revolution, Clio and Cannes Cyberlions for clients such as Virgin Mobile, The AA and MTV.

In 2002 Abel & Baker was bought by leading web agency Wheel. While at Wheel, first as Creative Director of Abel & Baker then Executive Creative Director of Wheel, Chris helped turn the creative reputation of the agency around, delivering award winning work and driving an extensive change management process to make Wheel an ideas led creative business. Key client achievements at Wheel include winning BT, the global roll out of Brahma beer, and bringing prestigious clients such as ABSOLUT Vodka and Sony PlayStation Europe on board.

Daniel Birch
Creative Director, Freestyle Interactive

As a Creative Director who has worked at a number of top London agencies LBi (then Oyster), AKQA and twentysix Daniel now leads the creative and delivery teams at the midlands largest digital agency Freestyle Interactive. This gives him genuine perspective across all aspects of digital channels.

As a Creative Director of Freestyle it is his role to lead and define the user experience on their clients. With wide ranging experience in leading multidiscipline teams of designers, developers, writers and architects he is able to bring the right solutions to a wide range of online of projects.

Matt Gorzkowski
Managing Director
Play

Matt began his Marketing career working for Saatchi & Saatchi in Europe and Shafter Advertising in the US where he helped to launch new products for major brands including Procter & Gamble, PepsiCo, Fujitsu and Nokia.

Recognising the potential of digital media, Matt joined Itraffic in San Francisco as Account Director. Here Matt led key accounts such as Disney and Buena Vista Entertainment before returning the Europe to join Itraffic London as Client Services Director where he oversaw the interactive marketing activity of brands such as British Airways and Hilton. In 2005, Matt co-founded Pay in conjunction with M&C Saatchi and former Itraffic colleagues Jon Sharpe and Ethan Segal.

Robin Charney
Adobe

Mustafa Mustafa
Digital Arts

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