Article

Craig Steele, Digital Skills Consultant

4 Oct 2018

Posted by Rachel Johnson

Talent Champion Finalist

Being part of BIMA 100 allowed me to make new connections from across the country, particularly those I wouldn't have encountered as part of my day-to-day work. Craig

1. Describe how it felt to be named as one of the BIMA 100?

It was great to be recognised for my contribution to digital in the UK. I enjoyed reading the stories about the other people in the BIMA 100.

2. What's the single biggest impact being part of the BIMA 100 has had on you?

Being part of BIMA 100 allowed me to make new connections from across the country, particularly those I wouldn't have encountered as part of my day-to-day work.

3. How have you benefited from interacting with other BIMA 100 members?

I've been able to share my work with BIMA 100 members in Scotland, but also further afield. It's always good professional development to find out what other people are up ti.

4. Complete the sentence: I would recommend nominating someone you know for the BIMA 100 because…

it's a way to highlight their skills and talent to a wider audience

5. Complete the sentence: Being a part of the BIMA 100 has been an invaluable experience because…

I made valuable connections with other talented BIMA 100 members both locally and nationally.

Rachel Johnson
Posted by Rachel Johnson

Rachel has recently joined BIMA having worked for more than 20 years in the world of Marketing. Rachel has many impressive client, charity and agency-side results to her credit and stories to tell. As both a team player and independent advisor, Rachel loves to see the bigger picture and is a strong strategic thinker. She has led ambitious projects for start-ups, worked alongside growing businesses and has been fortunate to work with some of the UK’s most respected and renowned agencies. A self-motivated original thinker, Rachel is also an extremely able marketer. She brings out the best in people at all levels. Her wealth of transferable skills includes project management – often with direct budgetary control - results-driven commercial awareness, proven networking strengths, digital marketing expertise and broad IT literacy. However, her achievements do not end there! In her spare time, she makes full-use of her Cumbrian home-town environment, walking, biking and running, and spending time as an enthusiastic side-line rugby and football mum for her two boys – Louie and Harley.

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